‘No fungus contamination in lassi’: Amul calls viral video fake | Mint

Amul has categorically dismissed claims made in a viral video that alleges the presence of fungus in some packs of Amul Lassi. The video, circulating on social media platforms, suggests that the fungus was found in Amul Lassi packs even before their expiry date.

In response, the renowned milk major has stated that the video is fabricated and intended to spread misinformation and unnecessary fear among consumers. 

The company emphasised that the packs shown in the video are damaged around the straw hole area, with visible liquid leakage. Amul asserts that the fungus growth observed in these packs is a direct result of the damage shown in the video, a fact that the creator of the video is presumably aware of.

Addressing the issue on social media, Amul tweeted, "This is for your kind information that a fake message is being forwarded on WhatsApp and social media platforms regarding the inferior quality of Amul Lassi. The creator of the video has not contacted us for clarification, nor has the location been disclosed." 

The Gujarat-based company firmly denies the claims made in the video and urges consumers not to be misled by such false information.

Amul's response aims to dispel any concerns and reassure consumers about the quality and safety of its products. The company highlights the importance of seeking accurate information and urges individuals to approach them directly for any clarifications or queries.

As a standard practice, Amul includes a declaration on all their packs advising customers not to purchase puffed or leaky packs. They reassured consumers that their products are safe for consumption and urged them not to be swayed by the misleading video.

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'Created to spread misinformation': Amul responds to video of Lassi packs with fungus

A video showing contaminated Amul Lassi is doing the rounds on WhatsApp and other social media platforms. In this video, each box of Amul Lassi has a small pinhole is punctured on the silver seal. The liquid inside the pack has gone bad and also seems to have developed fungus.

The lassi boxes have purportedly been left outside the freezer to be spoilt in this video. The date on which this video was captured, however, is unknown.

A user named Vikrant shared the video on Twitter and wrote: "This video is doing rounds on WA. Look closer & you'll see that each box is tampered with i.e small pinhole is punctured on the silver seal & the Lassi has been left out till it spoilt. This video is clearly made with an intent to defame. AMUL must take serious action!"

After the video went viral on WhatsApp as well as Twitter, FMCG giant Amul issued a clarification stating the viral video is "a fake message being forwarded on WhatsApp and social media platforms" about inferior quality of its product.

Amul's statement posted on Twitter read: "This is for your kind information that a fake message is being forwarded on WhatsApp and social media platforms regarding inferior quality of Amul Lassi. The creator of the video has not contacted us for clarification, nor the location has been disclosed."

It further mentions that Amul Lassi undergoes strict quality checks for product quality and packaging integrity. The statement said: "We wish to assure you that Amul Lassi is made at our state-of-the art dairies and undergo strict quality checks for product quality and integrity of packaging".

The FMCG giant explained in its statement that the fungus development in the packs are due to the pinhole from where the liquid is leaking. The company also said that it often warns its customers to not purchase any of its packaged beverages if the pack is either puffed or leaky.

Amul also reassured customers of the quality of its products and urged customers to share the company statement with their friends and family to allay any fears and/or doubts while giving a toll-free number where customers can contact in case of any complaints.

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